Discover strategies for managing and scaling your custom merch business, including tracking expenses, legal and tax considerations, supply chain management, developing partnerships, adopting technologies, and diversifying your offerings. This guide provides actionable tips and resources to help you grow and succeed in the industry.
Become a merch pro.
Promotional products can be a big asset to your brand. Learn how the pros use promotional products to increase sales and increase brand awareness.
Cash in on Merch
Student's Guide to Starting A Custom Merch Business
In this 8-part guide, we'll walk you through the step-by-step process of launching your own custom merchandise venture, from ideation to execution. Learn how to identify your target market, design compelling products, and master the strategies to effectively promote and sell your merchandise, all while juggling your academic responsibilities.
AllWarehousing & FulfillmentNonprofitsPrint on DemandEvent MerchAthleticsArtificial IntellgenceSwag-In-A-BoxAudience Engagement & MonetizationHow To: Start Merch BusinessInnovative BrandsCustomer EngagementEmployee Engagement
Managing and Scaling Your Custom Merch Business (The Student's Guide to Starting a Profitable Custom Merch Business) - Part 7
Discover strategies for managing and scaling your custom merch business, including tracking expenses, legal and tax considerations, supply chain management, developing partnerships, adopting technologies, and diversifying your offerings. This guide provides actionable tips and resources to help you grow and succeed in the industry.
Everest Guerra
Marketing and Selling Custom Merch (The Student's Guide to Starting a Profitable Custom Merch Business) - Part 6
Discover effective marketing and selling strategies for custom merch in our comprehensive guide for college students. Explore online and offline marketing, pricing optimization, community building, and excellent customer service. Harness analytics and data-driven decisions to grow your business into a profitable college side hustle.
Everest Guerra
Manufacturing & Delivering Custom Merch (The Student's Guide to Starting a Profitable Custom Merch Business) - Part 5
Learn crucial aspects of the custom merch production process, including selecting the right manufacturing partner, ensuring seamless delivery, comparing printing techniques, and managing production errors. Learn how to optimize your production and delivery processes to create high-quality merchandise and scale your business.
Everest Guerra
Designing Your Custom Merch (The Student's Guide to Starting a Profitable Custom Merch Business) - Part 4
This guide covers essential topics such as creating high-quality designs, tips for your target audience, outsourcing design work, legal considerations and licensing, design software and cutting-edge tools for managing the design process.
Everest Guerra
Identifying Your Niche and Target Audience (The Student's Guide to Starting a Profitable Custom Merch Business) - Part 3
Discover the importance of identifying a niche and target audience for your student-run custom merch business. Learn key factors, utilize market research, and explore inspiring case studies of successful student entrepreneurs. Benefit from collaboration and adaptability to expand your niche and achieve success.
Everest Guerra
Understanding the Custom Merch Business - (The Student's Guide to Starting a Profitable Custom Merch Business) - Part 2
Explore custom merch creation, its popularity drivers, and inspiring success stories from student entrepreneurs in this guide. Perfect for aspiring student entrepreneurs and anyone interested in the potential of this industry.
Everest Guerra
Introduction (The Student's Guide to Starting a Profitable Custom Merch Business) - Part 1
Ever wanted to start your own business as a college student? This is part 1 of an 8 part guide on how to successfully launch a custom merch business on your campus. Learn from experts who've done it before!
Everest Guerra